• Rankster
  • Posts
  • TikTok Shop's Secret Weapon: Keyword Expansion 🎯

TikTok Shop's Secret Weapon: Keyword Expansion 🎯

TikTok Shop's Secret Weapon: Keyword Expansion 🎯

Tom Cruise Hide GIF

Remember when Amazon PPC was cheap and easy? TikTok's new Keyword Expansion is giving me those same vibes (and my wallet is getting excited) 🤑

What's the Big Deal? 💡

Big Deal Problem GIF by CBS

TikTok Shop just rolled out Keyword Expansion for their ads...... think Amazon PPC, but way cheaper and way less competitive. It's like finding a cheat code in a video game 🎮

Here's the kicker: You can literally copy-paste your Amazon keywords straight into TikTok Shop ads. That's right – all those keywords you spent years optimizing? They're about to pull double duty 🎯

 ðŸ‘€ Early Results?…. Terrible

Let me keep it real with you (cos that's what we do here)..... our first campaigns bombed harder than a dad joke at a teenager's party 💣

But here's why I'm still excited:

  • TikTok's still figuring out their keyword game….. they have a long way to go…. you are not too late

  • Early adopters always win

  • The cost per click is insanely low (like early Amazon PPC low)

The Smart Seller's Move 🧠

Think About It GIF by Identity

Download your Amazon keyword report RIGHT NOW. Yes, right now. I'll wait...

Copy those bad boys into TikTok Shop ads and watch the magic happen.

It's like having a time machine back to 2015 Amazon 🚀

Here's What You Do Next 👊

  1. Get into TikTok Ads Manager

  2. Create Video Shopping or Product Shopping ads

  3. Dump your Amazon keywords in there

  4. Set a small budget and test

Remember: The early bird gets the worm..... but the second mouse gets the cheese. Let others make the expensive mistakes while you learn from them 😉

- Paul 👊

P.S. Want to know exactly how we're testing this? We are releasing some major updates over the next few weeks….. watch out for that.

P.P.S. The best time to start was yesterday. The second best time is now 🎯

Reply

or to participate.