Newsletter #8: The TikTok Shop edition

Welcome to this week's edition 

The weekly newsletter that's more exciting than weekly visitation rights. 

This week we are changing things up... a few hacks/tips with an info dump of Meme's that make you feel smarter.

In this edition:

• #1 hack to find 100's of influencers....  Hurry! ⏰ No one else is doing it

• TikTok Live.....it's where the money is at 💰

• Join my TikTok Shop Case study....... 'cos we are going to use it blow Amazon out the water

• The TikTok Info you need to know..... Because you has the time to read 🤯

#1 hack to get influencers and creators

So where do you find creators and influencers?

First of all, answer this...

How many newsletters do you read? (back at you for smiling at the pic above 👊)

I gave up on LinkedIn and Facebook for info and now I read 3-4 newsletters daily.... if you want to get ahead, I recommend you do the same...

I subscribe to a ton of influencer newsletters.

And here is the secret hack...

They want you to advertise on their newsletter

I ran an ad in their newsletter...

This was a few months ago so prices may be out..

Process:

1. Pay and signup for a slot

2. Upload your logo and text

3. Setup a landing page/email to capture the leads

Results:

• Price: $250

• Time: Displayed for a week in their daily newsletter

• Reach: 5,000 influencers and content creators

• Opt ins: ± 100

• Influencers that we actually worked with: 10

Total $2.50 per opt-in | $25 per influencer we worked with

This is the easiest (AKA laziest 😉) and most effective strategy to get influencers for your brand.

If you want the link to this newsletter... just reply to this email requesting it 👊

TikTok Live

It's where the money is at....💰💰💰

If you want to get serious about TikTok, you need to consider TikTok Live.

Because... 50% of users buy products seen on TikTok Live

Take a look at these stats:

How:

• Hire a model/content creator to be the host

  • Use the strategy above to hire a creator to be the "face" of your brand on TikTok

  • They will host weekly/monthly Lives showcasing the product

  • Costs: Expect $1,500 for around 10 videos per month including Lives (rates vary).

• Find someone on TikTok Live

  • If you find a TikTok influencer you like that has weekly Live's, approach them and get featured on the live

  • Costs: $500 - $5,000 (no set price...)

Why?

• For this very reason.... 50% of users buy products seen on TikTok Live

• Amazon loves TikTok traffic (proved that in our case studies).

• The more Live's you run, the more traffic Amazon will receive..... the more sales you get, organically 👊

Don't let this strategy pass you by....

Join my TikTok Shop Case study 

'cos we are going to use it blow Amazon out the water

Want to be part of the first group of Amazon sellers that use TikTok Shop?

TikTok Shop reached out to me and will be working closely with my team to onboard a few Amazon sellers.

What is TikTok Shop?

• This page has most of the details

• It is kinda like Amazon Seller Central.... but for TikTok

Why you need this

• Look at ecommerce in China.. the same is starting in the West

• In-Shopping videos are the next trend

• This is the biggest reason... AFFILIATES.

  • Any creator/influencer that features your products in their video will get 10-15% commission... and it's all automated. You pay nothin' and do nothin'.... just get paid 😉

• 5% commission fees... take that Amazon 👊

• Free Delivery.... TikTok will do all the fulfilment, even pickup from your fulfilment centre (more on this later).

• It's aimed for UK sellers but US sellers can get around that... it's for ANY seller that has stock in the UK or can get it there within 3 days 😉

How to get started:

• I don't know much yet.... but my team is currently working through the processes.

• We will be taking 10 Amazon brands and using them as a case study with TikTok's support. This is huge for any brand!! (will release the news next week and looking for 10 brands to sign up).

The TikTok info you need to know.... via memes

That's it for this week 👊

But I need to ask a favour... 

Thanks for reading.

- Paul

PS... TikTok Shop is kinda a big deal... if you want in, reply to this email to be shortlisted before I make it public... only need 10 brands (and yes, there is a fee...)

PPS.... Here are the previous editions if you want to catch up

PPPS..... If you REALLY enjoyed this.... share the love.... the aim of this newsletter is to give you an ego boost 👊... 'cos you now know more than 99% of other Amazon sellers...share this newsletter purely to say "I found it first!"  If you get the most shares then you and I will have a 1:1 strategy call 👊