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TikTok Shop: The Amazon Gold Rush 2.0 Is Happening Right Now 💰

Remember when you could put $1 into Amazon ads and get $5 back?

When ranking for keywords wasn't a bloodbath?

When you could actually launch a brand from scratch and easily hit 7-figures in a year?

Those days are GONE on Amazon…… but they're happening RIGHT NOW on TikTok Shop.

You Need To Hear This Podcast 🎙️

My First Million podcast (my favourite podcast) dropped a masterclass for TikTok.

It’s interesting because the speaker is an accomplished Amazon seller that is now focussing on TikTok. We know all the strategies he is referring to…..

This isn't just another marketing podcast—it's the roadmap to what might be the biggest ecommerce opportunity of the decade.

In this episode, Rob breaks down:

• The exact strategies his brands are using to hit 9-figure run rates

• How creators are making $100K+ per month just creating TikTok content

• The biggest mistakes most brands make when entering TikTok Shop

• Which product categories are exploding right now

Trust me…… what he said in this video will make people millions of dollars if all they did was try to act on it.

The Creator Army Model Is King 👑

Here's why TikTok Shop is eating everyone's lunch:

• Amazon's model: You vs. thousands of other sellers fighting for the same keywords.

• TikTok's model: An ARMY of creators making product-specific content for YOU.

Instead of one Kim Kardashian, you get 500 hungry creators each taking 20-30 swings at bat every month. And here's the kicker—they're incentivized by commissions, not upfront payments.

One viral video can generate $50K for a creator from a SINGLE post. With incentives like that, your marketing takes care of itself.

The Playbook (Exactly How It Works) 🎯

1. Find Creators, Not "Influencers"

   • Target niche-specific creators with 1K+ average views per video

   • Look for consistent posters (flaky creators will ghost you after getting free product)

   • Focus on those with proven sales track records (GMV is the holy grail)

2. Give Them A Roadmap

   • Provide clear briefs on what hooks are working

   • Show them successful examples to model

   • Be super generous with commission (20%+ is the standard now)

3. Boost What Works

   • When a video starts gaining traction, pour gas on the fire with ad spend

   • Get their Spark Code to run their content as ads

   • Focus on scaling winners rather than trying to find new angles

The beauty is that once this flywheel starts spinning, it feeds itself…… creators make videos, you boost the winners, they make more sales, they create more videos.

This Party Won't Last Forever 😱

TikTok Shop is already following Amazon's playbook (they have built in rebates, Subscribe & Save, Fulfilled-by-FBA TikTok), they're tightening affiliate restrictions and making it harder for newcomers.

The rules are changing FAST. Recently, they slashed affiliate outreach limits by 75% for most sellers. The easy money days are numbered.

This is your chance to jump in before everyone else figures it out.

Your Move 🏆

Still think you can ignore TikTok Shop?…….Think again.

You wouldn't ignore a gold rush happening in your backyard, would you? Well, TikTok Shop is that gold rush. And the clock is ticking.

- Paul 👊

P.S. Still not convinced? Hit reply and let me know why. I dare you to give me an excuse I haven't demolished a hundred times before 😉