| Brief Builder | Case Studies | TikTok Mastery |
Reading Time: 3 min
Readability: Grade 3 (Did I peak in grade 2?)
The weekly newsletter that's more thrilling than an Olympic race….. is it more fun with or without the drug tests? 🤔
In this edition:
☠️ MEDIA BUYER'S FAREWELL.... GMV Max Ads Take Over
🏆 TOP TIKTOK BRANDS... How the top brands DOMINATE TikTok
🎄 HOLIDAY HACKS... TikTok’s SMB Marketing Guide Unveiled
🎥 OLYMPICS BACKSTAGE... TikTok’s New Favorite Content
Let’s get started.....
☠️ MEDIA BUYER'S FAREWELL
GMV Max Ads Take Over
But don’t take my word for it…..
Yes I am also running on beginner level…. it’s mind blowing
No doubt, GMV max is gonna be game changer!
TikTok knows more about our targeted audience than us
GMV Max Ads are going to change the face of TikTok Shop.
Don’t be surprised when these ad campaigns start effecting TikTok Search and general search across GenZ.
Everyone is excited about GMV Max ads…. Are you?
🏆 TOP TIKTOK BRANDS
How the top brands DOMINATE TikTok
CreatorIQ’s latest report reveals that Amazon, NBA, NFL, Sephora, and Fortnite are leading in earned media value by mastering the art of creator partnerships. They understand that 55% of TikTok users trust brands more when creators endorse them rather than through traditional ads.
The secret? Long-term relationships with aligned creators. Consistency breeds trust, and trust drives sales. As the report highlights, “A creator who posts about a brand month after month and year after year is more credible.”
It’s like retargeting….. but for affiliates, that’s the key to success
🎄 HOLIDAY HACKS
TikTok’s SMB Marketing Guide Unveiled
Why It Matters
While some tips might sound familiar, the guide offers fresh insights to fine-tune your strategy and make the most of TikTok’s tools.
If TikTok is part of your marketing focus this year, this playbook is worth checking out.
🎥 OLYMPICS BACKSTAGE
TikTok’s New Favorite Content
This has nothing to do with your sales…. I just found it super interesting
Athletes are turning to TikTok to share a behind-the-scenes look at Olympic Village life, and the internet is loving it.
From unboxing their sponsored gear to room tours, these lesser-known sports stars are captivating audiences with their joyful relatability.
If you want to know what life is like for the ‘lesser-known’ athletes at the Olympic Village, this is for you
That's it for this week 👊
But I need to ask a favour...
Thanks for reading.
- Paul