How to find the BEST Amazon influencers

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I only recommend tools that I use and Insense asked me to showcase there new feature in this newsletter.

So basically, they are paying for this…… which means, they are paying me to show you exactly how I use this feature.

I wouldn’t even discuss this on a webinar or mastermind….. but as Insense are paying the bill… listen up….

This is a 2 part email breaking down everything….

Part 1……

The #1 Problem With Influencers

I have tried everything:

• Contacting 100’s on the TikTok Creator Marketplace (TikTok’s own influencer database)

• Contacted 1000’s through email and DM

• Even created my own software to automate it (AMZinfluencers.com died quickly and cost a ton to develop)

• I hired tons of VA’s to automate the process…

I had a good list of creators…. they were engaged and happy to work with us

Then I made the classic Amazon seller mistake (we have all done it):

Ignored my list and did not keep it engaged 🤬 

After spending thousands building a tool, workflows and staff costs….. I abandoned it.

‘Cos I didn’t use it anymore….

Because now I use the creators on Insense

Why I use Insense

The main reason…….

I don’t need to build a list of creators and influencers and keep them engaged (this would normally cost me roughly $2,000 per month in terms of staff and workload).

Also Insense released a new feature that EVERY seller should be aware of (I don’t tell many sellers about it as I like to keep it in my ‘bag of tricks’)….

You can now find and contact influencers that are focussed on Amazon products.

Meaning influencers that have an Amazon storefront in their bio or Linktree page.

Like this:

What this means for you:

• Access to influencers that understand what is needed to showcase the product. IE. Less coaching and instructions on your side

• You get the best of both: Organic Traffic (traffic from the organic post) + Paid Traffic (boosting the post with TikTok Ads)

• Users on TikTok don’t want to be sold to…. but they will happily buy if an influencer they trust recommends it.

These influencers can be found on Insense:

Let’s break that down in an example:

1. We are Searching for Influencers in the Baby niche

Let’s assume you are selling ‘Baby Blankets’…..

• You need to find 5 influencers (we will use small influencers not creators as we can boost influencers posts, ie Organic Traffic + Paid Traffic)

• Each creator needs to have an audience that loves baby stuff

• Ideally they should have experience promoting Amazon products

2. Search for influencers on Insense (Time Taken: 5 min)

I want to look for influencers within the following metrics:

• Focussed on parenting and babies

• Based in the US

• Has an Amazon Storefront

We found 21 influencers with an average price of $100 - $200

3. Add them to a campaign (Time Taken: 7 min)

I need to create the campaign on Insense:

• Use Rankster’s TikTok brief Builder to create the brief (3 min)

• Use the brief to create the campaign (2 min)

• Add the influencers to the campaign (2 min)

4. Send them the product and await the posts

All you need to do is send them the product and wait for the content to be posted.

Next week we will be discussing how to reverse engineer influencers and using “frequently bought together” to our advantage.

Thanks for reading.

Any questions or comments… let us know 👊

- Paul